Advertising Disclosure
At Fairfield Real Estate Investments Ltd, we believe in complete transparency about our advertising relationships and promotional partnerships. This disclosure explains how we work with third parties, handle sponsored content, and maintain our commitment to providing honest, valuable information about pet-friendly rental accommodations.
Last updated: 28th January 2025 | Effective from: 28th January 2025 | Disclosure Entity: Fairfield Real Estate Investments Ltd
Affiliate Relationships
Affiliate Programs Participation
Fairfield Real Estate participates in various affiliate programs that allow us to earn commissions when you engage with recommended products or services related to pet accommodation and care:
Pet Insurance Partners
- Pet insurance providers specifically recommended for rental situations
- Specialized coverage for property damage and liability protection
- Commission range: 2-8% of annual premium purchases
Moving and Relocation Services
- Pet-friendly moving companies and van rental services
- Temporary pet boarding and care services during moves
- Commission range: £15-50 per successful booking
Commission-Based Link Explanations
When you click on certain links throughout our website, we may receive a commission if you make a purchase or sign up for services. Here's how our commission structure works:
Transparent Link Identification
No Extra Cost
Affiliate commissions never increase the price you pay - they're paid by the service provider
Quality First
We only recommend services we genuinely believe benefit pet owners seeking rental accommodation
Editorial Independence
Our property recommendations and advice remain completely independent of affiliate relationships
Product Recommendation Policies
Our product and service recommendations follow strict guidelines to ensure they genuinely benefit our users:
Recommendation Criteria
- Direct Relevance: Must specifically address needs of pet owners in rental situations
- Quality Standards: Products/services must meet our rigorous quality and reliability standards
- Value Assessment: Must provide genuine value that justifies the cost to pet owners
- Customer Support: Partners must demonstrate excellent customer service and dispute resolution
Review and Testing Process
Before recommending any affiliate product or service, our team:
Financial Relationship Transparency
We maintain complete transparency about how affiliate relationships may influence our content and recommendations:
What Commissions Support
- • Website maintenance and hosting costs
- • Research and content development
- • Professional property assessment tools
- • Customer service and support operations
- • Continuous service improvement initiatives
Our Independence Promise
- • Property matching decisions remain unbiased
- • Affiliate income never influences property recommendations
- • Alternative options always presented when available
- • Honest reviews including limitations and drawbacks
- • Regular review of affiliate partnerships for value
Sponsored Content
Identification of Paid Content
All sponsored content and paid promotions are clearly identified to maintain transparency with our users:
Clear Identification Methods
- "Sponsored by [Partner Name]" at the beginning of paid content
- "Advertisement" or "Promoted Content" labels clearly displayed
- Visual distinction through background colours or borders
- Disclosure statements at the end of sponsored articles
Types of Sponsored Content
- Featured property listings with enhanced visibility
- Educational articles sponsored by pet care companies
- Video content featuring pet accommodation tips
- Sponsored sections in our newsletter communications
Sponsored Post Labeling Policies
Our sponsored content follows UK Advertising Standards Authority (ASA) guidelines and FTC best practices:
Compliance Standards
ASA Compliance
All advertising follows UK Advertising Standards Authority regulations
Consumer Protection
Adherence to Consumer Protection from Unfair Trading Regulations
Ethical Standards
Professional conduct in accordance with ARLA ethical guidelines
Brand Partnership Disclosures
We maintain long-term partnerships with organizations that share our commitment to pet welfare and quality accommodation:
Current Strategic Partners
Pet Care Organizations
- • Royal Society for the Prevention of Cruelty to Animals (RSPCA)
- • Local veterinary clinics and pet health providers
- • Pet insurance companies with rental-specific policies
- • Professional pet care and grooming services
Property and Moving Services
- • Pet-friendly removal and relocation companies
- • Property management companies with pet policies
- • Home improvement services for pet accommodation
- • Legal services specializing in rental agreements
Partnership Benefits and Transparency
These partnerships provide mutual benefits while maintaining our independence:
- Negotiated Discounts: Exclusive offers for our users on pet-related services
- Expert Content: Access to professional advice and educational resources
- Priority Support: Enhanced customer service for our referred users
- Editorial Independence: Partners have no influence over our property recommendations
Content Authenticity Guarantees
We guarantee the authenticity and integrity of all content, whether sponsored or independently created:
Editorial Standards
- • All recommendations based on genuine assessment
- • Honest disclosure of product limitations
- • Factual accuracy verified before publication
- • Regular content review and updates
User Trust Commitment
- • User interests always prioritized over commercial gain
- • Transparent correction of any inaccuracies
- • Open feedback channels for user experiences
- • Regular review of partner relationships
Third-Party Advertising
Display Advertising Networks Used
We work with reputable advertising networks to display relevant advertisements for pet owners and rental seekers:
Primary Advertising Partners
- Google Ads: Contextual advertising based on pet and property-related content
- Facebook Audience Network: Social media advertising for pet communities
- Specialized Networks: Pet industry and property-focused advertising platforms
Advertisement Content Standards
- Only family-friendly and pet-related advertisements allowed
- No misleading, harmful, or inappropriate content permitted
- Regular review and removal of unsuitable advertisements
Behavioural Targeting Disclosure
We use behavioural targeting to show you more relevant advertisements based on your interests and browsing patterns:
Interest Tracking
Property types, pet categories, and location preferences
Interaction Data
Pages visited, time spent, and engagement with content
Location Context
General geographic area for relevant local services
User Rights and Controls
Ad Preference Management Options
You have complete control over the advertising experience on our website:
Cookie and Tracking Controls
- Manage advertising cookies through our cookie preference center
- Browser-level ad blocking and privacy settings
- Third-party privacy tools and ad blockers supported
Personalization Settings
- Customize ad categories and topics through your account settings
- Opt out of behavioural targeting while maintaining functionality
- Block specific advertiser categories or brands
Opt-Out Procedures
Multiple options are available for opting out of various advertising and tracking practices:
Platform-Specific Opt-Outs
Google Ads
Manage through Google Ad Settings and opt out of personalized advertising
Control ad preferences through Facebook Ad Preferences and privacy settings
Industry Tools
Use Digital Advertising Alliance and Network Advertising Initiative opt-out tools
Universal Opt-Out Methods
- Contact Us Directly: Send opt-out requests to our customer service team
- Browser Settings: Enable "Do Not Track" and disable third-party cookies
- Mobile Devices: Use "Limit Ad Tracking" (iOS) or "Opt out of Ads Personalization" (Android)